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CREATE A CUSTOMER SERVICE CULTUREStart at the top and let it spread A common characteristic of highly successful businesses is the ability to deliver excellent customer service. It builds lasting customer relationships and fosters valuable “word of mouth” advertising. If you’d like to create a stronger customer service culture at your company, here are fiveRead more

8 WAYS TO USE QR CODESThey’re a cost-effective way to connect, inform, and engage. Before 2020, QR codes usage was on the decline in the U.S. The initial novelty had worn off with customers, and many marketers all but abandoned the technology. Then the pandemic arrived, and businesses needed creative solutions to cater to aRead more

MADISON TECHS WIN 3RD OVERALL! Madison Communications Technicians, Tanner Pieri, Randy Miller, Erick Goode, and Greg Crabill attended the SCTE Five Rivers Chapter Cable-Tec Games in Bloomington, IL on Thursday, June 29th. The SCTE (Society of Cable Telecommunications Engineers) is an international organization that is split up between 68 chapters. The four technicians did anRead more

INCREASE SECURITY WITH TWO-FACTOR AUTHENTICATIONPasswords have long been the key to our digital world. However, when used alone, they may not provide enough protection against cyber threats. That’s why an increasing number of businesses are taking the next step in security with Two-Factor Authentication. Also known as 2FA, Two-Factor Authentication is the procedure of requiringRead more

MADISON TECHNICIANS WIN 1ST OVERALL Madison Communications Technicians, Bryan Huffstutler, Daron Verbais, Greg Crabill, and Tanner Pieri attended the 2023 SCTE Gateway Chapter’s Cable -Tec Games located in St. Charles, MO on Thursday, May 18th. The SCTE (Society of Cable Telecommunications Engineers) is an international organization that is split up between 68 chapters. The fourRead more

2023 TEACHER OF THE YEAR AWARDS Rural broadband is more than making an Internet connection, it’s about connecting people and giving back to our local communities. This year marks the 18th year that Madison Communications has sponsored the Teacher of the Year Awards contest! Madison has proudly contributed over $27,000 to local area schools throughRead more

NEW 730 AREA CODE IS COMING TO THE 618 REGION With new telephone numbers in southern Illinois in high demand, the Illinois Commerce Commission approved the implementation of the new 730 area code to overlay the existing 618 area code region. The 618 area code serves all or part of 37 counties, and includes communitiesRead more

SCTE GATEWAY CHAPTER WINS 2022 CHAPTER OF THE YEAR! Congratulations to the SCTE Gateway Chapter for Winning the 2022 SCTE Chapter of the Year at the Chapter Leadership Conference in Oklahoma City! The SCTE Gateway Chapter is one of 67 Chapters across the globe whose purpose is to provide local networking, professional development and certification opportunities toRead more

ONLINE REVIEWS ARE BIG FACTOR IN CONSUMER CHOICESMore people are looking for consumer-generated online reviews than ever, according to BrightLocal’s 2020 Local Consumer Review Survey.1 Consumers are becoming more review-savvy, preferring businesses that receive high volumes of high-scoring reviews on a regular basis. Key findings of this survey include: • 93% of consumers used theRead more

ENCOURAGE THE FOUR C’S OF CREATIVITYHow many times have you said, “Why didn’t I think of that?” We’re often surprised by, or envious of, great business ideas we see in person or read about online. We admire those with seemingly innate abilities to create something from nothing but sometimes discount our own potential for creativity.Read more